HELLO and WELCOME! I’m Shelley, mom to 2 amazing kiddos 9 and 11, 2 dogs, a tortoise and 4 fish – its obvious the humans are out-numbered LOL.
This has been a 9 year journey, so I’m going to lay it all out how we got here, what we do and where we are going! Grab something to sip on and step into my world for a few minutes…….
2010: Corporate America, Babies & Layoffs
I came into the online space about 2010 after my second child, my son, was born. Prior to that I worked incorporate amercia for my entire career in marketing and management working for companies such as Nike, Intel, Pulte Homes, Marketing Agencies working with clients like Hewlett Packard, and I’ve worked in many freelance and consulting roles as well for smaller businesses and law firms — all focused on Marketing, Project Management, Email Marketing, and Marketing Department Management.
I loved what I did eventually but most of the time corporate sucked the life out of my soul – it wasn’t for me. I knew I was different and meant to do BIGGER things. My work ethic is something to be reckoned with, its off the charts and I have always given WAY more than I was paid – that sucked and I always felt used for lack of a better way to say it.
THE MOMENT OF DECISION
Then I had my children and decided that there had to be a better way of doing what I love, what I’m passionate about, being creative and productive and making money doing it all around my kids schedule while making money at it.
See, thats whats interesting…..THE MOMENT, you put an idea and desire into the Universe, the Universe starts working in your favor.
After my second child and son, I was laid off from Pulte Homes after 5 years, as they had a merger and were moving the Email Marketing Department which I managed, to Detroit from Arizona. I wasn’t going to move. DUH…..AZ to Detroit??? No offense but no thanks 😉
I took my 6 month notice and worked there until I was the last one out the door. I decided this was my key to freedom! Plus I had a sweet severance pay to last me a while so I could dream up the next phase of my life.
POST-PARTUM DEPRESSION & ANXIETY
I fell into a terrible post-partum depression after my 2nd child and it turned into who I was 3 years later.
I had to no idea thats what is was because I didn’t have that with my first child. So I thought I was just a sad person who hated life and a terrible person and felt sorry for myself for a long time. It took a toll on my marriage, my relationships, and my entire life.
At the time, I was building and monetizing this blog which has gone through many renovations since, and a girl found me online who I happened to add as a friend on Facebook who was asking me how to get leads for her network marketing business – HA funny how things come full circle.
I was in a bad space in my health and personal life and I saw her online working out, around her baby and making money (about $1000 per month) and helping people.
MAYBE WORKING-OUT COULD HELP ME
I had heard somewhere what working out created HAPPY ENDORPHINS. I figured maybe it could help my depression and anxiety since I didn’t have healthcare insurance and therefore wasn’t going to get medications to help my situation. So…….I bought a fitness pack online from that girl instead.
It sat on my counter for 2 months, whispering at me, staring at me. See, I had NEVER really worked out before. I had NO idea what a burpee was and pretty much hated the idea of going to a gym, which I had about 5 times EVER and didn’t even know where to start or that one time I got called BACK to the children’s daycare 20 minutes later to get my screaming son.
So that fitness pack with some dvd’s in it stared at me, whispered at me, annoyed the heck out of me, until ONE DAY December 30,2013 — I was 40 yrs young, with my son on my hip walking up the stairs and crying feeling miserable about my life, and I said “ENOUGH IS ENOUGH”. I was unhappy, stuck, fluffly and just was tired of being sick and tired.
That’s ALL it takes it a MOMENT, and a DECISION.
I put on the ONLY jog bra and shorts I had from working at Nike back in 1996 LMAO and pushed PLAY on that workout and NEVER LOOKED BACK. You can learn more about HOW TO TRICK YOUR BODY INTO FALLING IN LOVE WITH FITNESS at this blog post – I have helped hundreds of people fall in love with fitness and change their body and life using this method – it just works!
FITNESS LIT UP MY SOUL!!
I mean, that doesn’t even sum it up really.
THAT is where the magic began…..
THIS is where it gets exciting and starts to evolve and explode……
After 4 weeks I decided I could build that business too and asked my upline what I needed to do and decided to do it all.
This was another key to freedom in my life.
Learning to DECIDE and be ALL IN and laser focused and committed to something.
NO, I never dreamed of having a fancy house, fancy car or a million dollars — I just wanted to be at home with my kids and be their mom 24/7 and make enough money to get us by, for now….
SEE, thats the thing about starting and dreaming….you HAVE TO start somewhere and you have to take action and then the dreams and possibilities become BIGGER because you become more confident and passionate about what you are doing and the direction you are going. And you are learning and gaining new experiences and not even failing….just creating experiences and you grow from them all — the ones that work and the ones that don’t work.
MY SOCIAL MEDIA JOURNEY BEGINS
So, I got out of my comfort zone to share my journey on social media having only 173 friends – all high school, family and former co-workers.
I figured out FREE WAYS to gain leads through social media, and then also ended up using paid methods as well. But primarily everything I did and taught to my network marketing teams has been strategies they could do for free! I grew my Facebook following 200-400 people per month, then started a Facebook business page, then a youtube channel, then Instagram. I just kept adding on and understanding the POWER in content creation and fell in love with that too!
I created @ShelleyFitEmpoweredMom on all social platforms really as my personal affirmation to myself everyday….”Shelley….you are a fit empowered mom!!!” HA, funny how we create names for business, etc
I became a 6 figure earner, top representative (#27 of 500,000) in the network in that business within 2.5 years and was there 2013 through 2017.
That company was called Team Beachbody.
In 2017 I switched companies to really get started in a start-up called Pruvit, to promote a product that I believe I could help MORE people in the way I wanted to help people, and I just loved the technology and direction. I currently work with Pruvit and I am a top promoter in this business space sharing and teaching people about Pure Therapeutic Ketones.
I also grew this business to a 6-figure earning and generating over 1 million in volume annually. I currently run this business, build a team, train and mentor team members and help people on their wellness journey through the products we share with people. Again, I am PASSIONATE about health and fitness and will always have this as a platform to help people change their lives.
MY PERSONAL FITNESS & WELLNESS JOURNEY:
As I mentioned before, I was never into fitness, like EVER!!
I have completely transformed by body, mind, soul with fitness, nutrition 6 years later. I have lost a total of 46 lbs, and gone from a size 13/14 to 4/6, but MOST importantly is the fact that I have found a way to level up and evolve my life EVERY DAY and have created completely NEW lifestyle habits that have created massive success for myself — and I PAY THAT FORWARD and teach it to others in fitness and business – there lies my passion!
I have had the privilege of helping THOUSANDS of women completely transform their lives and health with long term sustainable healthy habits in nutrition and fitness.
I have helped HUNDREDS of people who never knew about business, start, launch and grow a business along with growing and training teams of people.
I found these women (clients and team members) ALL through social media.
IT ALL COMES TOGETHER…..
So this is where my PASSIONS for a healthy living lifestyle coupled with building and launching businesses, social media and online marketing converge and become ONE!
My passion is my work and my work is my passion and together they are MY LIFE!!
A LITTLE BIT MORE ABOUT ME AND TO SUM IT ALL UP …..
I am also a single mom as of 2018 after a 16 year marriage (thats another blog post and story), and also to add to what makes me, ME, is I have had the opportunity to grow 2 network marketing businesses all on social media since 2013 to 6-figure businesses, along with helping thousands of people create lifestyle changes in their health and fitness, and helping hundreds of people change their lives financially through learning how to launch and growing a business alongside them.
But it doesn’t end there, I have so many fun tricks up my sleeve….I also run a Digital Marketing Agency, HOBBS WELLNESS GROUP, helping small businesses scale their business using online campaign strategies that guarantee and generated new leads every time, all the time, that turn into new clients and customers which helps to grow the business, revenue and overall HAPPINESS!
It’s not some cutting edge or hip named business. I named it Hobbs Wellness Group, because TRULY the health and wealth of your business IS the health and wealth of your personal life! I KNOW because, I have run online business for 9 years and if you don’t have Leads, you don’t have CLIENTS, you don’t generate revenue, and if you don’t generate revenue, then you are not sleeping well, your relationships are compromised, you may over eat or over drink, you are depressed and unmotivated and stresses – its a downward spiral – am I right?
HOWEVER when you can have a PREDICTABLE business, then you are not stressed, you know whats coming and you can navigate those waters and continue to work and grow your business without being stuck in your business.
My PASSIONS are fitness, nutrition, online and social media marketing — helping people create lifelong habit changes, helping ordinary people become extraordinary and have extraordinary lives, who didn’t know any different that there is a business model with an already set blueprint and already set products and if they love them, then how to go out and share them, change others live, while staying accountable to their own AND making an impact while making and income. For a lot of people they love to be a part of a community and earn some extra money, for others, they are a visionary and see it as their way to completely evolve — a vehicle to an entirely new life and lifestyle.
My other PASSIONS are helping those small business owners, typically owning a brick and mortar type of business be able to LOVE and be wildly obsessed with their business again!
On this blog you will find pretty much everything I have to share and offer in learnings, knowledge, and my services for how we can work together; from fitness, nutrition, to marketing strategies and social media to my online coaching groups, digital marketing agency services and getting people started using pure theraputic ketones.
In my opinion, we are sprits in a human body and we all need each other to grow into our full potential, to experience JOY, and to navigate this thing called life on earth together! HOW can you and I be of service to each other?
I hope that we can connect and work together one way or another, to evolve, and create joy in our health, businesses and overall life!
Here are a few of my early to recent transformation photos. I started at the age of 40 and just keep getting better and enjoying the joys of life living healthier, fitter, stronger, more energized than ever!